2021 has made its mark with the explosive growth that Upland experienced over the year. While the influx of new players is good news for the metaverse and the underlying economy, this introduces a wealth of new technical and logistical challenges. The Upland team has put tremendous effort into upgrading the metaverse’s technical infrastructure in order to support current and future levels of activity; especially as it relates to mass-minting events such as city launches.

So far, these efforts have been paying off, and the recent launch of Chicago saw new records of >11 Property NFTs minted per second and…


Over the next few weeks, we will be hosting a series of different challenges and competitions in Upland as an homage to the Summer Olympics! First up is the Summer Games Treasure Challenge. Details on the proceeding challenges will be revealed prior to each event.

The Summer Games Treasure Tier

Starting this Friday, July 23rd, at 9:00 AM PT, “Summer Games Tier” Treasure Hunts will be available. Players will have the opportunity to discover 3 new types of treasures that contain boosted UPX rewards in addition to some rare treasures that contain Spark! This tier will be enabled in all…


In celebration of Emoji Day, there will be a special Block Explorer sale featuring some of our favorite Emojis! Starting July 17th, at 10:00 AM PT, Players will have the option of purchasing varying tiers of UPX and will receive a corresponding Emoji Block Explorer as a bonus. Details on registration, pricing, and timelines are below. Players can learn more about how to register for all store sales here.

Registration

  • Registration Start: Friday, July 16th at 8:00 AM PT
  • Registration End: Saturday, July 17th at 8:00 AM PT

If there are any unclaimed items after all registered players have had…


It’s Time for the Bakersfield Land Rush!

This Wednesday, July 14th, we will be hosting the Bakersfield Land Rush event! This event will include 3 parts, a special Scavenger Hunt, a reverse auction, and an Ultra-Rare property sale in the Upland Store! Each activity will take place at various times throughout the day. See below for more details.

TL;DR

Bakersfield Land Rush Hunt; UPX, Spark, and Ultra-Rare Property rewards

Landmark & Ultra-Rare Reverse Auction

Historic Bakersfield Ultra-Rare Properties in the Upland Store

Bakersfield Land Rush Hunt

This special edition Scavenger Hunt has a unique offering. Each player that places in the top 10 of…


In celebration of Independence Day this Sunday, July 4th, at 8:00 AM PT, we will be launching the Fireworks Festival Challenge! Players will compete to collect firework pinatas during waves of pinatas that will spawn between 8:00 AM PT and 8:00 PM PT. These pinatas will carry both UPX and Spark rewards, and players who place in the top 10 pinata collectors win even greater bonus rewards!

In addition to pinata drops, the “Independence” treasure hunt tier will be also enabled with boosted Spark and UPX rewards. More details below.

TL;DR

Collect pinatas to climb atop the leaderboard; pinatas will…


New Models are Coming to Upland

As a part of the West Coast Building Venture, we’re excited to announce that 2 new structure NFTs will be coming to Upland! Starting tomorrow, players will be able to start building 2 new variations of player homes; the Luxury Ranch House, and the Luxury Modern House.


The West Coast Building Venture

Starting today, we are launching a series of initiatives to expand property development on the West Coast!

This includes…

  • The Upland Replica Model Contest
  • New Home Models
  • Spark Sales in the Upland store
  • The West Coast Luxury Home Competition
  • Expansion of Property Development to All Cities on the West Coast!

Details on the above will be revealed later today!

Upland Replica Model Contest

Wouldn’t it be cool to own a replica of your favorite property in the metaverse? Well, now’s your shot! …


Cleveland is Here!

This Thursday, June 24th, at 9:00 AM PT, we plan to go live with the initial release of Cleveland, Ohio. To ensure the economic balance of supply and demand, we will be releasing ~25% of (random) properties at launch. These properties will be released in a single wave.

Cleveland will serve as a “mid-tier” city in which roughly 50% of properties will be priced under the “Fair Start Act” (FSA).

Cleveland Fun Facts:

  • Cleveland became the first city to be lit by electricity, thanks to Charles Brush and his arc lamp when he lit the Public Square…


The Upland Auction House

During Genesis Week, the Upland team hosted its first-ever community live auction! Needless to say, we were blown away by the feedback we received. As a result, we are proud to announce that Upland Live Auctions are marking a return starting this Wednesday, June 23rd, at 11:00 AM PT!

Every 2nd and 4th Wednesday of the month, Upland will be hosting live auctions in Discord via the UM Auction Bot. Prior to each auction, players can apply for an opportunity to have their properties included. …


Upland is proud to announce that over 1 million property NFTs have been minted in the Upland metaverse! This is a monumental milestone for both the Upland team and the blockchain community as a whole. Each day we inch closer to our vision of a fully-fledged metaverse, and it’s moments like this that amplify our courage to move forward. Of course, none of this is possible without our incredible community, thank you to everyone who has made this a possibility!

The “Million Ways to Trade” Challenge

In celebration of this milestone, we will be launching a variety of in-game challenges…

Upland

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