2021 has made its mark with the explosive growth that Upland experienced over the year. While the influx of new players is good news for the metaverse and the underlying economy, this introduces a wealth of new technical and logistical challenges. The Upland team has put tremendous effort into upgrading the metaverse’s technical infrastructure in order to support current and future levels of activity; especially as it relates to mass-minting events such as city launches.

So far, these efforts have been paying off, and the recent launch of Chicago saw new records of >11 Property NFTs minted per second and…

Our next Landmark Auction is upon us! Tomorrow, Saturday, September 18th, at 8:00 AM PT, we will begin the reverse auction for the Chicago Theatre! To purchase this iconic property, simply head to the provided address at the given time and players will be able to mint as soon as the property unlocks.

The Chicago Theatre Reverse Auction

Originally named “the Wonder Theatre of the World” when it initially opened in 1921, this French Baroque movie palace is one of the most iconic majestic and iconic buildings in Chicago.

The grandeur of The Chicago Theatre often leaves its visitors breathless…

NFLPA Legits are officially coming to the Upland metaverse! Starting tomorrow, Wednesday, September 15th, at 8:00 AM PT, players will be able to register for a special sale of Legits from the 2020 football season. The sale will start following registration on Thursday, September 16th, at 11:00 AM PT.

Registered participants will be randomly drawn to purchase a selection of packages containing both essentials and mementos from both the regular and post-season. To celebrate this momentous occasion, this first batch of packs will be discounted for a limited time, so be sure to act quickly!

The 2020 Legits Kickoff Show

We recently announced that Football Players will be finding their way into the Upland metaverse. To prepare for this momentous occasion, we will be releasing both Kansas City, Missouri, and Rutherford, New Jersey, simultaneously!

Kansas City Release Details

This Friday, September 10th, at 8:00 AM PT, we will begin the release of Kansas City, Missouri.

Kansas City will serve as a mid-tier city, which means that roughly ~50% of properties will be priced under the “Fair Start Act” (FSA). As with Santa Clara, Kansas City will be released in standard mode, and collections will be revealed at release.

Kansas City…

Today we’re announcing Upland Legits — a new suite of NFT offerings designed to enable brands, personalities, and organizations (such as sports clubs, athletes, artists, entertainment brands and more) to extend their real-life presence into the Upland metaverse and beyond. These new digital assets will enable fans to directly engage with the brands they love in an entirely new way!

We are proud and excited to announce our new licensing agreement with the NFL Player Association, and welcome the identities of over 2,000 football players to Upland! …

This Labor Day, Monday, September 6th, at 10:00 AM PT, Upland will be hosting the Chicago Mob Tour! Join us on this historical tour of Chicago where we take a look at some of the most fascinating locations from the city’s deep mob history. Come learn some history earn a bit of UPX along the way. Each player who completes the Chicago Mob Tour will also receive the exclusive Puppetmaster Block Explorer!

Win UPX and Spark

Join our friends LOYDOYL and Mcsqueeb over at The Upland Show for a live stream of the tour and get a chance to win…

Up next for our Landmark auctions is Millennium Park in Chicago as well as Yoshi’s in Oakland! Tomorrow, Saturday, August 28th, at 8:00 AM PT, we will begin the reverse auction for both of these properties simultaneously. To purchase one of these historic properties, simply head to the respective address at the provided time and players will be able to mint as soon as they unlock!

Millennium Park Reverse Auction

First up is Millennium Park in Chicago, which features the famous Cloud Gate statue, otherwise known as “The Bean!” …

The NFT Portal Beta is officially LIVE which means players can start importing their Upland Collectibles assets from the WAX blockchain into the Upland ecosystem! This is a huge achievement for the Upland team and a critical innovation in the blockchain space that gives true meaning to the word “metaverse.”

While this first iteration only supports assets from the Upland Collectibles: Blockchain Heroes card packs, it represents a huge step towards fully realizing our vision for true ownership and interoperability.

What is the NFT Portal?

Simply speaking, the NFT Portal is a bridge to other blockchains (such as WAX, Ethereum…

This Friday, August 20th, at 10:00 AM PT, the Staten Island Land Rush will begin! This event will include 3 parts, an Ultra-Rare Scavenger Hunt, Reverse Auctions, and an Ultra-Rare property sale in the Upland store. Each activity will take place throughout the weekend. See below for more details.


The Staten Island Land Rush Scavenger Hunt; Ultra-Rare Property Competition

Staten Island Armory Landmark & Ultra-Rare Reverse Auction

Historic Richmond Ultra-Rare Properties in the Upland Store

Staten Island Land Rush Hunt

This special edition Scavenger Hunt has a unique offering. Players will compete in a race to solve a collection…

The NFT Portal Beta is coming to Upland this week! Players will soon be able to port their Upland Collectibles assets from the WAX blockchain into the Upland ecosystem through the NFT Portal; the first-of-its-kind bridge to other blockchains.

With the advent of the NFT Portal, Upland is one step closer to becoming the NFT platform and marketplace of the future. Soon, players will be able to open NFT shops, galleries, and more, using assets from both in and outside of Upland.

This initial release of the NFT Portal, however, will only support the transfer of assets into Upland from…


The earth’s metaverse powered by blockchain technology. Upland.me 🏠🌎

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